Resident Retention Needs Your Attention; Knock Their Socks Off Customer Service (AHA773M)

  • Product Format
  • Pre Recorded Webinar
  • Presenter(s)
  • Anne Sadovsky CSP, CAM, CAPS
  • Conference Date
     
  • Tuesday, August 29, 2017
     
  • Aired Time
  • 2:00 pm ET - 1:00 pm CT - 12:00 pm MT - 11:00 am PT
  • Length
  • 90 minutes

Learn how to turn the resident from your enemy into your paycheck

For decades, multifamily housing has focused on getting new renters, often to the neglect of existing residents. Here is a rude awakening, it costs 5 times more to get a new renter than it does to keep the one you’ve got.  With interest rates tempting house buying and too many new properties creating stiff competition, it is critical to rethink the process.

In this session Multifamily housing and Property management expert speaker Anne Sadovsky will keep you focused on resident retention.

Session Highlights

  • Design a plan for educating yourself and the resident on the benefits of renting versus buying
  • The development of an easily implemented monthly retention plan
  • Ways to successfully reason and communicate at renewal time
  • Raise the rents in a strong market, how to communicate successfully
  • The power of the written and spoken word; a renewal letter that works
  • How to create positive PR from happy residents
  • This opportunity will help you get focused on customer retention; this session will prove that it costs 5 times more to get a new customer than to keep the one you’ve got

Key takeaways

This session covers:

  • The likeability factor and how critical it is
  • How resident retention begins with the very first contact
  • Why clarity of communication can make or break relationships
  • How to communicate successfully with difficult people
  • Turn the resident from your enemy into your paycheck

Who Should Attend

  • Multifamily Housing Associations
  • Regional supervisors
  • Property owners
  • Site managers
  • Assistants
  • Leasing consultants
  • Asset managers
  • Multifamily Housing Authorities
  • Rent Managers - Preparing Residents to Renew
 

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About the Presenter(s)

Anne SadovskyIn January 2018, Anne Sadovsky will celebrate her 50th year in Multifamily Housing.  She travels nationally; training, entertaining and educating property management teams.

Not only does she specialize in fair housing, she is a popular humorist and keynote speaker.

Anne is a former VP of Marketing and Education for Lincoln Property Company, has earned a Real Estate License, a Certified Speaker designation from the National Speakers Association, and is an acknowledged Professional Fair Housing Trainer by the Texas Workforce Commission. She has been honored with the Legend of Education and a Lifetime Membership by the Apartment Association of Greater Dallas.

She is based in Dallas, Texas